Are you a Lady Gaga or One Direction? I had the music video channel on yesterday as I rearranged the front room for some “feng-shui”, when I noticed that, all bar one of the members of the group, One Direction had comb-overs! Now I don’t know about you but that was something grandfathers (and some others) did to hide hair loss. So why were teenage lads doing it? In fact, when I then started to watch more intently, I noticed some girls in the videos had them too!
Everywhere I look “I see comb-overs”!
I started to wonder whether this fashion “craze” was a bit like the “emperor’s new clothes” … a big joke that only the initiator knew about and everyone else blindly followed.
Or is it a business imperative – to look like and fit in with the norm, follow the trends of others in your industry…?
So who are you? Do you have to fit in with the rest of the businesses in your sector – to conform in some way – or does your business allow or even demand that you stand out?
I guess I stand out as a female professional property investor – I can count less than three in my arena. I know of only two others that have written books and one of those is Kim Kiyosaki. There are, I am sure, more but they don’t source for other clients or teach – they have not chosen to raise their heads above the parapets. I believe I have a different business philosophy than most of the “boys” in property investing; I really want to help my clients, more than I want to make money from them.
I notice the very same thing happening in most businesses, there are some that stand-out from the norm but most seem to follow the trends. Why wouldn’t you want to be different?